If you are considering selling your Rancho Mirage luxury home, you may be questioning how to draw the attention of prospective buyers. Of course, listing your gorgeous home on the Multiple Listing Service (MLS) will help spread awareness far and wide, but sellers still want to make sure that their property stands out above all the rest. Read on for a discussion of the most important components that should be included in a property listing to attract prospective buyers into making an offer right away.
1. A smart list price
To maximize the number of interested home buyers, make sure to set a price that's representative of the fair market value. This is best done by engaging with a skilled appraiser to get an accurate assessment of your property’s condition, style, age, and size while factoring in any renovations or essential repairs.
An experienced real estate agent will then generate a Comparative Market Analysis (CMA) report. This CMA will compare your current home to all Rancho Mirage luxury homes sold in the last few months that are similar in terms of size, location, and features. Afterward, they'll suggest a list price that is both fair and competitive to encourage buyers to make an
2. Important information
3. Showing off the best features
Buyers want to see luxury amenities, such as heated flooring, huge windows with views, marble baths, and rooftop pools, for example. Showcase these top-notch features so that prospective buyers will be intrigued from the very start.
4. Amazing photographs
For instance, although a photo of the laundry room may not be aesthetically pleasing, it could provide potential buyers with important details, such as whether or not there are gas or electric lines and if there's a utility sink. These features may seem trivial to some individuals but can make all the difference for others.
Keep in mind that military families and buyers living abroad may not have the opportunity to visit the property at all before purchasing; therefore, give them adequate information and photos so that they don't overlook your listing after an initial glance.
When prospective home buyers look through the photographs in the listings, it can be difficult to tell which room is which. Despite proper staging of each space in a house, potential buyers may still have difficulty accurately identifying different rooms. To ensure that there's no confusion, consider labeling each image with its respective room name — this way, buyers won't need to guess and will have a much smoother experience admiring all of the stunning photos.
5. Virtual tours
High-resolution videos take it a step further, giving buyers an immersive experience. Videos provide sellers with an engaging way to make a great impression that will drive homebuyers to act fast and make offers.
6. An expert real estate agent
Ready to part with your piece of Rancho Mirage real estate? Get in touch with the Bernal-Smith Group and book a consultation today. These experienced real estate agents will lead you through every step of the process. With their expertise and guidance on your side, you can rest assured that you'll get an excellent price for your property. Let the Bernal-Smith Group be your guide on this journey.
*Header photo courtesy of Shutterstock